BTO 2014
December 2nd and 3rd 2014
Fortezza da Basso, Florence
#ITisME
- Big Data, Measurement and Analytics
- Advanced Distribution Systems
- Tourism Experience
- Social Media strategies
- Mobile First Culture
- The Mobile App Costumer
- Mobile Market Place vs Open Web
- Human to Human
- Culture, Travel and Territory
- Hospitality Internet of Things
- Food and Travel
- Princess China and Prince Brazil
- Innovation Startups in Travel
- Wearable technologies
- Travel Search and Context
- Sustainability Destinations
- Reputation and Relevance
- Parity Rate and Big players
- Mega Metasearch
- Italy Storytelling
- Webdesign and Revenue Technologies
- E-Business Models
- Governance
- Alternative Accomodation
- Offline vs. Online
- Sharing cars & accommodation
