Vivafirenze.it was born as a practical application of the philosophy Life Beyond Tourism with an aim to bring into the world of travelling an innovative model that enables the guests of Florence to get more from their visit of the city. It is the first portal that combines hotel reservation with fundraising in seamless and integrated services, in order to support local non-profit organizations. By booking one of the accommodations of Vivafirenze.it, the guest helps to sustain, at no additional cost, one of the project for taking care of the heritage of Florence.
Our objective is simple: to create sustainable travel services that involve visitors into the care and preservation of Florence, a UNESCO World Heritage Site from 1982, for present and future generations.
The portal, with new design and management platform, contains hundreds of structures in Florence and its surroundings with hotels of all categories, B&B, apartments, residences, hostels, holiday homes, apartments and historic houses.
We offer favorable conditions of affiliation, as well as an opportunity to take part in a process of re-investment in the city’s heritage, the main driver of tourism for the city. Vivafirenze.it represents a commercial path in a cultural context and provides an answer to the question of change that is arriving into the world of tourism.