Instant booking will soon be available on the Italian market too, allowing hotels to be booked quickly and simply through TripAdvisor partners.

Just as before, the user will make the booking directly with the hotel or its DMO/OTA partner, but without leaving the TripAdvisor site.

Attending this session will show you how to promote and commercialize your destination or hotel in partnership with TripAdvisor; together will will plan your success for 2015 and harness TripAdvisor’s 315 million users.