Meet The Media Guru and the Valle Camonica Cultural District present an extraordinary territorial marketing project committed to digital narrative.

After thousands of years of history, the rock carvings – the first Italian site to be declared a UNESCO World Heritage Site – are brought to life through a new contemporary narrative. The Web becomes the new ‘rock’ on which we can make our mark, and discover a story about the area which is unique and rich in character.

A new destination: the Valley of Signs.